10 Foundational Principles on Building a Customer-Centric Organization

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About the webinar

Customer-centric organizations are winning organizations. When the business is customer-centric, customers feel it. Customers know they matter to the business. They know you listen; they see how you solve problems and deliver value. When you deliver value for customers, you also create value for the business. When this happens – when customers know you listen and, in turn, deliver value – you are on the road to building longer-term relationships with them.

To build that winning organization, there are ten defining, foundational principles you must incorporate in order to ensure that customers are at the heart of the business and that customer-centricity is an enterprise-wide approach to doing business.

Join us for this webinar with Annette Franz, CEO of CX Journey Inc, where you’ll learn about:

  • The 10 foundational principles

  • Why change is hard and what you can do about to overcome objections

  • How you can get started on your path to customer-centricity

  • How Sendbird became an example of one of the principles

Featured presenter

Matt LeMay

Sudden Compass

Featured Presenter

Join Virgin Mobile Senior Manager Özgür Geminci for this on-demand webinar as he provides an inside look to Virgin Mobile's analysis for building or buying chat to fully digitize its customer experience in app. 

Christine Eng

Director of User
Experience, Accolade

Hiren Bhavsar

Director of Product
Management, Accolade

“In the case of software, the build vs. buy dilemma becomes increasingly difficult as most enterprise companies have the resources and talent in-house to build software. It thus becomes less a matter of "Can we do it?" and more a matter of "Should we do it?""

- Özgür Gemici, Senior Manager